A new specially created shopping gallery for independent traders opened in Shrewsbury’s Darwin Shopping Centre on 7 December 2020. Called The Collective, the space will house up to 10 independent businesses, with eight already opening. These include Sidney’s Café, Jennico, Val B’s Wax Jewellery, Heavenly Brides, Beauty & Nails Inbox, Tubeway Records, DVD Megastore, and Irehab.

The Collective is located on the ground floor of the centre, in the former QVC unit, which was 8,710 sq ft. The independent traders within The Collective will benefit from higher, regular, footfall in the Darwin Centre, and will be able to trade alongside other established brands. Most of the tenants have relocated from the Pride Hill Shopping Centre as part of plans to establish the Darwin Centre as Shrewsbury’s main retail centre, and with the Pride Hill Centre set to be redeveloped.

The new gallery will also form a destination in Shrewsbury for people looking for something unique, local and special.