High street home and garden retailer wilko will open its new store in The Darwin centre, Shrewsbury, on Wednesday 13 April, in time for the Easter weekend, as it relocates from the town’s Pride Hill centre.

 

To prepare the Pride Hill site for development, several national and independent brands have relocated from the former Pride Hill centre to the Darwin centre, including The Entertainer, Clarks and F Hinds last year. wilko is the final tenant to relocate, allowing Pride Hill to be fully vacant and ready for future re-development.

 

To mark the reopening of the Shrewsbury store, the first 100 customers to visit the new site will receive a wilko goody bag containing items including spring gardening essentials and a £10 gift card to spend in store. wilko’s new store is located on level three of the Darwin centre, opposite The Collective and next to the multi-storey car park.

 

The relocation of wilko consolidates and strengthens the Darwin centre’s offer even further. The mix of national and independent brands, together with the completion of the refurbishment and new toilet facilities, has created a thriving town centre destination. The proposed future repurposing of the former Pride Hill shopping centre will also facilitate the wider transformation of Shrewsbury as part of the Big Town Plan.

 

Jerome Saint-Marc, wilko CEO, said: “We’re delighted to announce the relocation of our Shrewsbury store. At wilko, our customers are at the heart of everything we do, and this move aims to make shopping with us more convenient.”

 

Kevin Lockwood, Centre Manager of the Darwin centre, said: “We’re so pleased that wilko is relocating to the Darwin centre and have committed their future to Shrewsbury. Their new store looks very smart, and I have great confidence that they will love their new location, as will their loyal customers.”